Our founders Adam Morris Philp and Simon de Tusch-Lec state in their feature article published in the Danish newspaper Politiken that: “It is in our interest as consumers to examine the blind spot in our moral compass that allows us to buy clothes produced under suffering and death.” They continue: “The garment producer countries sell out of a natural resource profits. If you include the far-reaching environmental costs of production, it becomes apparent that textile production is an economic loss-making business for a country like Bangladesh, but a profitable business for a country like Denmark and for the Danish consumers. What is the cheapest for us, is the most expensive for the people who make our clothes. We live with a convenient blindness to the distance between what we think is right, and the production, we create with our consumption.

The feature article is in Danish but we are working on a translation: www.politiken.dk